Nike’s Air Max Day is an annual celebration of Air Max that occurs on March 26th — the day the Air Max 1 was first released back in 1987. Starting in 2014, Air Max Day is meant to be a celebration of all things Air Max, with several new styles and models being revealed.

I was the Creative Director behind Air Max Day Mexico City 2017, which brought together art, music, tattoos, food, and some of the most emblematic sneaker silhouettes in history.